Before diving into the design process, I conducted user research to understand the preferences and expectations of her target audience. I also analyzed competitors' portfolios to identify trends and opportunities for differentiation.
Hiring Manager
Background: David is a hiring manager at a leading tech company known for its innovative projects, he values creativity, problem-solving skills, and a strong technical foundation in the candidates
Goals: Build High-Performing Team
Challenges: David faces the challenge of sourcing top-tier talent in a competitive job market. He is constantly on the lookout for candidates who stand out from the crowd
Needs: Clear showcase, technical proficiency, professionalism
Key Features Desired: Clear project descriptions, clean code examples, GitHub links, contact information
David, a hiring manager, lands on my client's portfolio page. Impressed by the vibrant design and clear project descriptions, he quickly finds clean code examples and GitHub links. Satisfied with her educational background and technical skills, David notes her contact information for a potential interview. Current portfolio has captured his attention, making my client a candidate for his team.
I set out to create a series of illustrations using vector graphics. Each illustration was carefully crafted to convey client's personality including her hobbies and place she lives. Using Figma software, I brought my ideas to life, adding character to the page.
It was a very fun project for me. Me and my client's collaborative efforts ended up in a cute and charming portfolio landing page that confirmed client's expectations. Through playful design and illustrations, we brought her vision to life, creating a digital space that reflects her creative spirit.